et alia

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    Introducing et alia the newest label to hit the New Zealand fashion market.

    et alia offers modern styling that fuses femininity with an edge, designed for fashion-conscious women aged 35+.

    The et alia girl appreciates considered design and quality fabrics and likes to look well put together without it looking like she has put too much effort into it – she is effortlessly cool. She needs stylish yet practical clothing to take her from work to events to the weekend.